Baltimore, Maryland · Baltimore PPC agency

Baltimore PPC agency for Google Ads that convert

Google Ads management for Baltimore, Maryland businesses that need calls, not clicks. I work with IT and managed service firms, contractors, and other local operators. You work with me directly. No junior handoff. No outsourced account team.

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Baltimore market

Why Google Ads in Baltimore has to be local

Baltimore is the densest commercial market in the region. Search competition is real, and generic statewide campaigns usually lose.

From neighborhood service businesses to citywide B2B providers, Baltimore marketing needs a strategy built for the city itself, not leftovers from a national template.

Broad match and weak landing pages burn budget. Local buyers click. Nobody calls. In Baltimore, that hits IT and managed service firms, contractors, and professional service providers hardest. The business that owns the search gets the call. Everyone else gets silence.

What you get

What Baltimore Google Ads includes

SEO or Google Ads from $650 a month. Both for $1,300. A 6-month contract includes a website redesign tailored to search.

  • ✓Visibility for "google ads management Baltimore" and related Baltimore searches
  • ✓Local keyword and radius strategy
  • ✓Ad copy written for your market
  • ✓Up to 2 campaigns plus a brand campaign
  • ✓Regular management, not quarterly check-ins
Approach

How I handle Google Ads in Baltimore

1

Buyers here type searches like "google ads management Baltimore" and "ppc agency Baltimore". Those exact phrases are where the work starts. Not a national template with Baltimore pasted in.

2

As a local PPC agency, I build Google Ads around high-intent searches in your service area, clean conversion tracking, and pages that ask for the sale.

3

I serve Baltimore, Maryland and Towson, Essex, Catonsville, and Baltimore County. The plan gets built around Baltimore demand, not copied from another market. You work with me directly.

Proof and next steps

Baltimore businesses need results, not reports

BL Technical, a Baltimore IT MSP, is a current client. Their rebuilt site ranks for 50+ keywords including "Baltimore IT support," and they were named one of the fastest growing IT companies in the area.

I typically keep about 10 clients at a time. That is how Baltimore, Maryland businesses get senior attention instead of a recycled playbook. Strong fit for IT and managed service firms, contractors, and small teams under 25. No MLMs.

Serving Towson, Essex, Catonsville, and Baltimore County. If you also need coverage in a nearby town, use the links below. Each page targets its own city + service searches on purpose.

Popular packages

Talk about Baltimore
How it works

Three steps. Then we get to work.

  1. 01

    Tell me what is broken

    A short call or the form on this page. I look at how Baltimore buyers actually search for you.

  2. 02

    Pick SEO, Ads, or both

    $650 a month each. $1,300 for both. A 6-month contract includes a website redesign built around search.

  3. 03

    You work with me

    I write the strategy, ship the work, and keep optimizing. No account manager shuffle.

Gary Thorn, owner of Up The Brand
About the Owner

You work with Gary. Not a junior team.

Gary Thorn owns Up The Brand. Twenty years in agencies, startups, and federal work. Now based in Bel Air, serving Baltimore and Greater Baltimore. If you hire this shop, you get the person who writes the strategy, builds the site, and runs the ads.

About 10 clients at a time. Harford County Chamber of Commerce member. No handoff. No outsourced account team.

Read the full storyTalk with Gary
Google reviews

Google reviews from real clients

Same person Baltimore businesses would work with. Direct access. No junior handoff.

See all Google reviews →
  • ★★★★★Google

    “I can’t say enough good things about Up the Brand! They’ve been a huge help with both my search engine optimization and Google Ads. Since working with them, I’ve seen noticeable improvements in my online visibility and overall performance. They really know their stuff and take the time to explain what they’re doing and why it works. If you’re looking for a team that’s knowledgeable, responsive, and genuinely invested in your success, I highly recommend Up the Brand. Great experience all around! Gary really cares about his customers !”

    TS
    Terry Sage
    Sage Home Improvements
  • ★★★★★Google

    “Gary is a great human being that cares about people and the work that he does. I engaged with Up The Brand to help turn my brand vision into reality and that is just what he did. His process requires the client to provide valuable input so that Up The Brand can deliver on their promise. Originally, that seemed like a daunting task but Gary took extra time to walk me through the discovery process, step by step. I highly recommend Up The Brand to any business owner who is looking for help with Brand Identity and integrated marketing communication.”

    RM
    Robert Maxwell
    Plugged Into Music
  • ★★★★★Google

    “Gary was extremely helpful! He built a website for our local government campaign that helped us increase our visibility to constituents online.”

    SL
    Sara Luedtke
    Friends of Josh Peters

Baltimore PPC FAQ

What does Google Ads cost in Baltimore?+

Management is $650 a month plus your ad spend, which goes directly to Google. Most Baltimore clients start near $1,000 a month in spend. A 6-month contract includes a free website redesign.

Do you actually work with Baltimore businesses?+

Yes. Up The Brand is based in Bel Air, and Baltimore is squarely in the service area along with Towson, Essex, Catonsville, and Baltimore County. This is a local operation, not a national call center with a map graphic.

What results should Baltimore ads produce?+

Calls, form fills, and booked jobs, tracked properly. Clean conversion tracking comes first, so we both know what every Baltimore click turns into. No screenshots of impressions dressed up as results.

Can you take over an existing account?+

Yes. From day one you keep access. I rebuild what is broken and keep what is working.

Do you offer Local Service Ads?+

Yes. Local Service Ads are available as a $650/mo add-on when they fit your industry.

Do you have Baltimore clients right now?+

Yes. BL Technical, a Baltimore IT company, is an active client whose site ranks for more than 50 keywords, including "Baltimore IT support." Roger That Roll Off in Essex is another active account on the east side of the county.

Baltimore

Ready to stop losing Baltimore searches?

SEO or Google Ads for $650 a month. Both for $1,300. A 6-month contract includes a website redesign. You work with me directly.

  • ✓Free SEO Report Card if you want the numbers first
  • ✓Strategy call in plain English, not a pitch deck
  • ✓Call or text 443.847.8357
Get the SEO Report CardSee case studies

Tell me about the business

I read every message. No ticket queue.

More in Baltimore

Internal links between services in the same town help users and search engines map the local offer.

Nearby PPC

Same service, different city pages. Each one targets its own local searches.

Baltimore overview · All service areas · National Google Ads page · About Gary